The year that was 2023 will be remembered fondly at the Juventus Museum. The calendar year came to an end with numbers that showed real growth in interest in the Juventus Museum & Stadium Tour package.
Since October, it has been possible for visiting fans to take a look at thebrand-new trophy room, which is as immersive as it is exciting, and is just another reason to visit and dig into Juventus' rich history.
There were as many as 147,330 visitors in 2023, which represents a 16% increase on 2022. Of those, 2,230 paid their visit to the Juventus Museum around the Juventus vs Roma Serie A fixture, which highlights just how central the Juventus Museum is to a Bianconeri matchday.
That is again seen in the statistic that 28% of visitors to the museum arrived on home matchdays.
Of course, behind all of these numbers is the passion of the fans, the history of Juventus that can be breathed at the Museum, and the desire of the club to always offer unique and special experiences.
The Juventus Museum & Stadium Tour awaits you all in 2024 for an even more special year!