01 November 2019
November 1st is always a time of celebration for the Juventus fans. It's been like this for 122 years.
Today, marks the anniversary of the foundation of Juventus. It is the birthday of the most glorious Italian club, of one of the largest and most important teams in Europe, and, of course, the world.
And it is a birthday for all of us, the Juventus people, who have always followed, and experienced every Juve decision with a unique passion. A passion that gives joy, emotions, and, above all, victories, because, since 1897, the Lady does not know the meaning of the verb "to settle", on the field and off it.
We are an important slice of football history: 37 league titles, two Champions League, two Intercontinental Cups, three UEFA Cups, a Cup Winners' Cup, two European Super Cups, 13 Italian Cups, eight Italian Super Cups. Not to mention, the current amazing run of eight consecutive league titles.
But Juve's gaze is always ahead. The most important victory? The next. The most prestigious goal? The one we are going to score. The challenge that we are most passionate about? The forthcoming one.
Juventus has never stopped: it was able to rise from the difficulties, to win, to continue, and in some cases, return back to doing it. With the desire to accept and always face new challenges, and drive change. In football, and out of it. With the desire to look forward, to live ahead: Live Ahead.
This is what we are.
This is what we've always been.
Happy birthday, Juve! Happy Birthday, Bianconeri!
