16 January 2025
The latest documentary produced by the Juventus Creator Lab in partnership with the World Freestyle Football Association is now exclusively available on DAZN.
2025 kicks off with a new original production from the Juventus Creator Lab. "These Strange Things We Do", a documentary created in collaboration with the WFFA (World Freestyle Football Association), is now streaming exclusively on DAZN. The title describes the essence of a discipline as captivating as it is unknown: freestyle football.
The stage is set at the World Freestyle Football Championship, hosted at the Juventus Creator Lab in November 2024. The spotlight is on four athletes from opposite corners of the globe: Yoanna from France, Caitlyn from Los Angeles, Machine from Colombia and Zhilmi from Malaysia. Their stories of determination, sacrifice and talent weave together into a journey that celebrates a passion blending skill, creativity and heart.
This production highlights the bond between Juventus and the world of freestyle football—a relationship that began in 2023 with the Juventus Freestyle Challenge, which announced Adonias Fonseca as the club’s official freestyler. The collaboration continued, culminating in hosting the most recent World Freestyle Football Championship at the Juventus Creator Lab. This partnership aligns with Juventus's vision of engaging and inspiring young people through an array of activities, both on and off the pitch.
The partnership reflects shared values of global reach and competitiveness, as explored in the first Juventus Creator Lab original dedicated to freestyle football, "Freestyle Saved My Life", which tells the story of Adonias Fonseca at the start of 2024. A year later, "These Strange Things We Do" strengthens and broadens the shared journey, reaffirming the robust partnership between Juventus and the WFFA.
